Why should you be thinking about creating a recession proof business strategy right now? Because according to the World Trade Organisation, the coronavirus… “could spark the deepest economic recession of our lifetimes.”  WTO chief Roberto Azevedo

Business growth in recession starts in your mind, not the numbers, strategies or economy. There’s a motivational postcard I once saw with a soaring eagle. The caption below it read “your attitude determines your altitude”. There is truth in this statement, no matter how twee it may sound.