Your Rapid Growth Scorecard Step 1 of 9 11% CUSTOMERS | Lead Generation System 1 You don't have sufficient new leads and enquiries for growth. You don't have a robust method to find potential customers. 2 3 4 You get enough new leads and enquiries to stand still or perhaps to grow slowly. You would like more leads and enquiries to pour into your business for more rapid growth. 5 6 7 Your marketing delivers as many high quality new leads as you can handle . Your business does not need more leads, this is a strength for you. 8 9 Name First Last Email Leads-Now*Please enter a number from 1 to 9.Leads-Goal*Please enter a number from 1 to 9.Leads-Notes CUSTOMERS | Sales Conversion Process 1 Your business does not track sales conversion rates, you just count the value of sales. There's no clearly defined sales process, no sales training and no supporting sales materials. You mostly trust to luck that you/your people are doing an OK job of selling. 2 3 4 You measure sales conversion rates and have a sales process. Leads are tracked and held in a CRM system of some kind. Performance could be better, but it's not bad. You don't have a very effective follow-up process. You are sure that better process, skills or management would improve sales performance. 5 6 7 You have a well-developed sales process, including comprehensive follow-up, that you and your team use every single time. You use a sales pipeline to manage conversion rates and frequently work on sales skills. 8 9 Convert-Now*Please enter a number from 1 to 9.Convert-Goal*Please enter a number from 1 to 9.Convert-Notes CUSTOMERS | Delightful Service 1 Your service is pretty average - customers often buy once and don't come back. You know that service could be quite a lot better. 2 3 4 Your service is a cut above the ordinary. You have some specific steps you take to make the customer experience better than average. Customer retention is very strong. 5 6 7 You have designed a customer experience that includes little 'WOW!" moments in it. There are moments in the customer journey that may even be great conversation points for them. Customers are incredibly loyal and will forgive you if you drop the ball. 8 9 Service-Now*Please enter a number from 1 to 9.Service-Goal*Please enter a number from 1 to 9.Service-Notes CASH | Financial Control 1 Cash flow is not great - perhaps you sometimes run with an overdraft. You’ve only a vague idea about how much profit is made for each sale and each area of your business. You are not confident when looking at your accounts - you don't feel in control of the financials. 2 3 4 Your business always has money in the bank and is consistently profitable. You don't set real financial targets for sales or spending. You sometimes get caught out by tax bills, over-spending or by not paying enough attention to sales figures. 5 6 7 Cash flow is strong and maintained through regular review. Profit targets are monitored and consistently achieved. The business runs to a sales forecast and controls costs with a budget plan, which is reviewed monthly. You feel in total financial control. 8 9 Control-Now*Please enter a number from 1 to 9.Control-Goal*Please enter a number from 1 to 9.Control-Notes CASH | Maximise Profits 1 You have not really given much thought to the way your business produces profits, apart from doing the work and making a bit of a margin. You're inclined to think that getting more customers is the only way to increase profit. 2 3 4 You know that there are six different ways to drive profit growth. You have a plan to improve profits (such as The Cash Map™) for your business and are working to deliver this. You have a better than average profit compared to similar businesses. 5 6 7 Your business model takes into account initial customer profitability, lifetime profitability and value of referred business per customer. Your profit per customer is among the highest in your sector. 8 9 Maximise-Now*Please enter a number from 1 to 9.Maximise-Goal*Please enter a number from 1 to 9.Maximise-Notes CASH | Exit Plan 1 You haven't really thought much about an exit plan for your business. You're not building towards anything specific. You may have a vague idea of selling it when you're done, but you've got nothing concrete in mind. 2 3 4 You have defined how much you want the business to give you (or be worth to your family/beneficiaries) when you're done. You know with confidence what it's worth now. You've got a plan to bridge the gap and to make your business saleable. 5 6 7 You know who's likely to buy your business and what matters to them in a target purchase. You're working an action plan to get your business noticed and to make your business top of their shopping list. 8 9 Exit-Now*Please enter a number from 1 to 9.Exit-Goal*Please enter a number from 1 to 9.Exit-Notes CAPACITY | Clockwork Operations 1 The business revolves around you. You set priorities on a daily basis, chase things that are running late, deal with questions and solve problems. Your staff constantly seek your guidance and expertise. 2 3 4 You have some simple methods to keep the everyday business running smoothly. These methods eliminate most common problems and questions. The business can operate without you for maybe 2-3 weeks without issues. 5 6 7 You have a fully systemised business with a master 'operations manual' to keep it ticking over smoothly. You are not needed for normal running of the business. If you sold the business tomorrow, your staff could easily operate it without you. 8 9 Systemise-Now*Please enter a number from 1 to 9.Systemise-Goal*Please enter a number from 1 to 9.Systemise-Notes CAPACITY | Optimum Efficiency 1 Work seems to take longer than it should. Your staff are committed, but run into little issues that hold things up. You know you're not efficient and it's costing you money. 2 3 4 Your productivity is pretty similar to most other businesses you know - things get done on time and without significant issues. You have put a little effort into making things work efficiently and smoothly. 5 6 7 Your business has been organised to work like a production line, with very high efficiency. You have better productivity levels, higher quality levels and lower costs for getting the work done than your competitors. This gives you a massive advantage. 8 9 Optimise-Now*Please enter a number from 1 to 9.Optimise-Goal*Please enter a number from 1 to 9.Optimise-Notes CAPACITY | Driven Team 1 You find it hard to recruit people who are motivated. Employees seem to work to the clock and care little for the quality of the work they do. You wish they were far more motivated. 2 3 4 Your staff work as a team and pull together to get the work done on time and to quality. They're solid, but there is not total trust between team members and a lack of accountability at times. You would not describe them as 'driven'. 5 6 7 Everybody knows the vision you have set for the business and is committed to achieving it. You lead your staff in a way that is making it happen. There's high accountability and a 'no-blame' culture. You have each others backs. You run a dedicated, capable and highly driven team. 8 9 Team-Now*Please enter a number from 1 to 9.Team-Goal*Please enter a number from 1 to 9.Team-Notes This iframe contains the logic required to handle Ajax powered Gravity Forms.