Crisis? What Crisis?

Yesterday I heard a remarkable story from one of my clients.

They are on track to equal, or even beat, their best ever month in terms of sales.  Not so remarkable, you might think.

Until I tell you they are mortgage brokers.  I’ve also heard from another broker client this morning that they’re having their best month so far this year.  Meanwhile other clients, including a property rentals business and a restaurant, continue their growth unaffected by the bad headlines printed on the front pages of newspapers every day.

Attitude = Altitude

The motivational poster says, “Attitude more than anything else determines your altitude”.

Your attitude now is critical.  Stop buying your daily paper, don’t watch the news.  That will save you 15-30 minutes every day.

It will also help you avoid journalist-induced depression.  You can’t do anything about the doom on the front pages, but there’s lots you can do to improve your business.  You don’t have to be brilliant at business, just better than your competition…

Action = Results…

So instead of newspapers and TV news, spend your time asking yourself these questions:

  • What’s the single biggest obstacle holding your business back?
  • What’s the biggest opportunity you can think of to improve your business profits?
  • What’s the smartest thing you could do, right now, to address either one of these things?

As a business coach, helping you to focus on the things that matter and ignore the things that don’t is a key part of my role.

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