One day, there will be robots to do the tough jobs.  Imagine Eva – a real robot in the video below – handling your sales for you, saying the right things every time to make the sale…     She may be a bit slow to react at the moment, but she’ll be quicker with…

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At school you were taught to write properly.  That’s properly as in old-fashioned, dry and deadly serious English.  In your small business, it’s the equivalent of pouring cold water over your client as you’re talking to them about your products and it’s just not going to help you sell. Writing a business letter the old…

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When was the last time you sat in front of a salesman and thought about how good they are?  Most are awful, really damned awful! They talk and talk about what their product does without spending enough time to ask you what you want. And so you drift off and start thinking about other things.…

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